NISSAN: UK AND GLOBAL
At TBWA London, I worked across a number of worldwide car launches, and produced a variety of award-winning work.
NISSAN PATROL: INTERACTIVE DOUBLE-PAGE SPREAD
‘Stick it where the hell you like’
This interactive press appeared – not in the automotive press – but rather in style press titles such as GQ and Arena.
The target audience could peel the car off and ‘test drive it’ around Glen Coe in Scotland. 50,000 copies were hand made.
It also made the Cannes shortlist and ‘In-Book’ for D&AD Print.