INTERCITY EAST COAST: FILM/PRINT
BRITAIN’S FASTEST RAILWAY
A crisp, clean endline inspired a crisp, clean look and feel – and won a pitch against BBH.
We also wrote a series of short films, which translated the idea of the ‘fastest’ railway into scenarios...
where people’s moods were ‘rapidly’ transformed through speed of travel – and visiting loved ones.
'SKINHEAD': 20" TV
'RUCKSACK': 20" TV
Britain's Fastest Railway demonstrated how 'quickly' travelling on it could change your mood. Positively.